Case study · Private social communication
Wickr Concepts
Exploring three social communication products that broadened secure peer-to-peer technology for a mainstream millennial audience.
Challenge + Approach
Challenge
Broaden secure communication beyond an early-adopter audience.
Wickr wanted to extend the appeal of its peer-to-peer technology to millennials while keeping users in control of their content and communications.
Approach
Explore three focused products for distinct social behaviors.
Explor addressed publishing and discovery, Slidr focused on private photo sharing, and Quickr streamlined secure messaging with shortcuts.
The work included:
- Design thinking and product strategy
- Concept and design direction
- UX/UI design and product management
Explor — Micro Content Publishing
Explor combined content publishing and discovery with secure peer-to-peer transactions.
Slidr — Private Photo Sharing
Slidr explored a one-screen photo capture-and-sharing experience with stronger viewing controls.
Quickr — Faster Text Messaging
Quickr streamlined secure messaging through a faster interface and command-line shortcuts such as # and @.
Outcome
Three distinct paths to mainstream private communication.
The concepts demonstrated how Wickr’s secure foundation could support publishing, photo sharing, and messaging without giving up user control.
